BE AUTHENTIC
THE WORLD CRAVES ORIGINAL.
ABOUT
THE ARTIST
Crafting Impactful Brands with Vision, Purpose, and Soul
I didn’t just stumble into branding. I grew into it through a deep desire to build things that leave a mark.
My journey began in the world of comic illustration as an Illustrator and Graphic Designer for Tragic Entertainment, a Chicago-based comic house. Storytelling through visuals was my first language. From there, I honed my craft with studios like River Comics, SoulBullet Entertainment, and C.L. Dawes Comics, growing from illustrator to Junior Art Director. These roles taught me how to blend narrative and design in a way that emotionally connects.
But I wasn’t content staying in one world.
In 2016, I shifted into fashion, taking my creative experience into apparel as an artist with FratHouse Clothing. That led to a Senior Graphic Designer for Apparel Design at Isaac Morris Limited, one of the biggest names in children’s fashion.
At IML, I designed for the elite boys’ division, collaborating with world-class licensors such as Marvel, DC Comics, Disney, and Warner Bros. You’ve seen my work on shelves at Macy’s, Walmart, Nordstrom, BoxLunch, and the Disney Store. I didn’t just follow trends. I helped create them to deliver something original.
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All of this set the stage for my evolution into commercial and corporate branding.
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Today, as a Director of Brand and Marketing, I bring the full weight of that experience to every project, from visual identity and creative direction to enterprise-level campaigns and strategic brand expansion.
I understand not just the “what” of branding, but the “why” and, more importantly, how to translate that into measurable results across franchises, retail partnerships, and digital platforms.
I bring something deeper than design. I bring legacy thinking. Because for me, it’s not just about building your brand. It's about connection and originality.
It’s about giving others something no one else has: a unique visual voice, brand culture, and a story so memorable that your audience doesn’t just buy in. They emotionally connect, they belong.
I'm not trying to help you sell them something; I'm trying to help you give them a moment in time.
Born and raised in Staten Island, New York, now based in Easton, Pennsylvania, I lead with creative precision, cultural insight, and a deep understanding of what it takes to cut through the noise in competitive markets by locking into the client experience.
Whether you’re scaling a corporate identity or launching a new enterprise, I’m here to elevate the vision, inspire belief, and help you leave a mark that lasts.
Because we all want the world to know we were here.